Sturm Dallas

CLIENT: DR. BARBARA STURM
DETAILS: INTERIOR DESIGN LOCATION: DALLAS, TEXAS
PHOTOGRAPHY: Nathan Schroder
STYLING: HUXHUX Design Inc.

Dr. Barbara Sturm Dallas is conceived as a flagship wellness destination, bringing the brand’s signature blend of science, luxury, and hospitality to Texas. HUXHUX was engaged as lead interior designer to create a space that feels both innovative and deeply restorative, tailored to the Dallas clientele.

Located in Highland Park Village, the boutique and spa is the brand’s largest location to date, reflecting its continued growth and expansion into holistic wellness. Beyond the signature retail and treatment rooms, the space includes a tea lounge, supplement bar, and private client lounge, supporting a more immersive experience. A custom vitrine cultivating live purslane plants, a key anti-inflammatory ingredient in the brand’s products, anchors the environment in both research and ritual, reinforcing the connection between science and design.

Throughout the space, a carefully layered palette of tan leather, concrete, brass, and light to dark neutral tones establishes a subtle spatial rhythm as clients move through each program. This progression from brightness to depth gives every area a distinct purpose and atmosphere, creating an experience that feels both transformative and memorable.

Exterior view of Dr. Barbara Sturm skincare store with archway entrance and clear glass doors revealing interior products and decor.

Interior of a beauty clinic featuring a sign "Dr. Barbara Sturm," a sleek gray table with skincare products, white flower arrangements, a round mirror, and a seating area with brown and yellow cushions.

Interior of a modern skincare shop with "Dr. Barbara Sturm" signage, shelves displaying products, and a seating area with cushioned benches and pillows near a window.

Architectural floor plan with multiple rooms on brown background

Luxury skincare store interior with Dr. Barbara Sturm branding, white decor, large floral arrangements, and neatly displayed skincare products on glass counters under round hanging lights.

Interior of a modern boutique with arched entryway, white walls, floral arrangements, and large windows allowing natural light.

Circular display with skincare products on shelves

Modern aesthetic clinic interior with white walls, arched doorways, and a white reclining chair in a treatment room. Overhead circular light fixture enhances the minimalistic design.

Minimalist spa room with a white reclining chair, illuminated round mirror, marble sink, and gold faucet. Decor includes small skincare bottles and a plant in the reflection.

Close-up of succulents with green leaves and red stems growing over the edge of a black planter.

Minimalist indoor planter with small green plants in a black vertical stand, illuminated by a bright overhead light.

Modern spa treatment room with a massage table, ambient lighting, and wooden wall paneling.

Minimalist interior of a modern waiting area with a long brown upholstered bench against a white wall with vertical lines. The name "Dr. Barbara Sturm" is illuminated on the wall. The ceiling features a circular cut-out with reflected text.

Minimalist spa treatment room with an arched design, featuring a round mirror, white basin with gold faucet, and countertop with jars. A massage table with a cover displaying "Dr. Barbara Sturm" is in front.

Minimalist interior with a beige armchair, fluffy white robe, large mirror, white side tables with floral arrangements, and a cup. "Dr. Barbara Sturm" is written on the robe.