Man in a blue shirt walking by a large window overlooking a garden with trees and greenery.

Our Firm

Founded in 2012, HUXHUX Design Inc. is an award-winning design agency in New York City, founded by Harvard-trained architect Justin Huxol. The studio takes an adaptive, process-driven approach, creating interiors for residential, commercial, retail, and hospitality spaces.

Our style, while ever curious about the interplay of geometry, materiality, and craft, is always informed by our clients’ lived experiences. Spaces we design consistently have a uniqueness in their ability to tell the story of the people who live in them. What sets us apart is our dedication to craftsmanship and detail across scales—from architecture down to the finest interior element. From concept through construction and beyond, our team manages every stage of the process, ensuring a seamless experience and spaces built to last. Challenging convention is seen as an opportunity for creativity, resulting in spaces that are beautifully unexpected and thoughtful.

We are a multidisciplinary team of designers with degrees in architecture, interior architecture, and interior design from Harvard GSD, RISD, and FIT. With offices in Manhattan and Vancouver, we welcome projects globally. We approach design collaboratively and embrace the diversity of our team’s varied perspectives on art, history, and culture.

Our founder, Justin Huxol, has worked with Rem Koolhaas at OMA Rotterdam, REX, and MOS-Office. He taught Interior Design studios for five years at Parsons New School for Design and has guest lectured at Harvard GSD and the New York School of Interior Design.


Awards:

  • INT Interior Design Award Best Commercial Design, 2025

  • The Architect's Newspaper Best of Practice Award for Interior Designers, 2025

  • International Interior Design Association (IIDA) Calibre Award for Excellence in Commercial Design:  Health & Wellness, 2021

  • Fast Company Magazine named us one of the Best Retail Designers, 2020

  • Americas Property Awards for Best Office Design, 2018-2019

  • Americas Property Awards for Best Retail Design, 2018-2019

  • Inc Magazine named us one of 10 World’s Coolest Offices, 2015

  • Interior Design Magazine Best of Year Award Honoree, 2013

Professional Memberships:

  • Certificate Holder, National Council for Interior Design Qualification - NCIDQ

  • Associate Member, American Institute of Architects - AIA

  • Educator Partner,  American Society of Interior Designers - ASID

  • Associate,  International Interior Design Association - IIDA

process axon diagram

Our Process

At HUXHUX Design Inc, we have a deep passion for a variety of styles, but we never let style limit our work. We believe that style should result from the design process, not drive it. Our goal is to create design solutions that go beyond initial ideas and embrace the transformative power of well-designed spaces. We see constraints, such as budgets, building codes, schedules, and site limitations, as opportunities to customize our designs. For each project, we start by listening to our clients' core questions and concerns. We don't believe in pre-determined solutions or accepting things as given. Instead, we work closely with our clients to ensure that our designs are effective from every angle. As your designers, we take responsibility for every aspect of the design process, including scope definition, project scheduling, contracts, procurement, and construction oversight. We understand that design can be both specific and mundane, and we are dedicated to exploring every detail and parameter to develop insightful solutions that bring out unexpected possibilities or reinforce conventions with thoughtful conviction.

Our Services

This is the list of our core services that we render for typical projects. For specific typologies see the drop down menu for special services we offer.

  • Real Estate Scouting / Consultancy

  • Program Studies 

  • Test Fit Layouts

  • Budget Development

  • Schematic / Concept Design 

  • Design Development 

  • Material Research

  • Bespoke Furniture, Lighting & Fixture Design 

  • Construction Documents

  • Bidding & Negotiation 

  • Project management / Coordination with other consultants 

  • Construction Administration 

  • Furniture, Fixtures & Equipment (FF&E) Sourcing

  • Vintage & Accessories Sourcing

  • Purchasing & Procurement

  • Art Consultation / Procurement 

  • Final Setting & Styling 

  • Professional Photography & PR Strategy

  • Post-occupancy Follow Up 

  • Design Maintenance Contracts

    • Existing Furniture Inventories

    • Personalized showroom shopping trips with our design team

    • Coordinating Storage during Renovation / Construction

    • Coordinating with our network of residential consultants

      • Personal Organizers

      • AV/IT

      • Security

      • Gardeners / Plant Specialists

      • Pool vendors

  • Beta Tests / Brand Launches / Flagships / Tiered Market Locations / Multi-Market / Multi-Format / National Rollout / Retrofits

    DESIGN

    • Branding Strategy 

    • Growth Strategy

    • Market Research & Strategy

    • Wayfinding / Signage 

    • Visual Merchandising

    OPERATIONAL NEEDS

    • Staffing 

    • POS

    • Sound System 

    • Security System 

    • IT Service 

    • Retail Analytic System 

    • Storeset / Visual Merchandising

    PROGRAMMING

    • Activation Programming 

    • VIP Opening Night Party 

    • Print Collateral

    • Brand Ambassadors 

    • Product Launch Installations

    • Existing Furniture Inventory & Liquidation

    • Growth Strategy

    • Future of Work Research & Strategy

    • Custom Workstation Design / Workstation Vendor Coordination

    • Spatial Branding / Wayfinding / Signage 

  • DESIGN

    • Coordinating with Purchasing Agents & Logistics Specialists

    • Coordinating with our network of hospitality specialists

      • Kitchen Consultants

      • Spa & Fitness Equipment

      • Pool Consultants

    OPERATIONAL NEEDS

    • Staffing 

    • POS

    • Sound System 

    • Security System 

    • IT Service 

    • Retail Analytic System 

    • Storeset / Visual Merchandising

    PROGRAMMING

    • Activation Programming 

    • VIP Opening Night Party 

    • Print Collateral

    • Brand Ambassadors 

  • DESIGN

    • Branding Strategy 

    • Growth Strategy

    • Market Research & Strategy

    • Wayfinding / Signage 

    • Visual Merchandising

    • Coordinating with our network of wellness specialists

      • Spa Devices

      • Spa Equipment

      • BOH Support / Maintenance Equipment

    OPERATIONAL NEEDS

    • Staffing 

    • POS

    • Sound System 

    • Security System 

    • IT Service 

    • Retail Analytic System 

    • Storeset / Visual Merchandising

    PROGRAMMING

    • Activation Programming 

    • VIP Opening Night Party 

    • Print Collateral

    • Brand Ambassadors 

    • Product Launch Installations

  • Pop-Up / Event / Exhibition / Activation

    DESIGN

    • Branding Strategy 

    • Market Research & Strategy

    • Wayfinding / Signage 

    OPERATIONAL NEEDS

    • Staffing 

    • POS

    • Sound System 

    • Security System 

    • IT Service 

    • Retail Analytic System 

    • Storeset / Visual Merchandising

    PROGRAMMING

    • Activation Programming 

    • VIP Opening Night Party 

    • Print Collateral

    • Brand Ambassadors 

    • Product Launch Installations

  • DESIGN

    • Branding Strategy 

    • Growth Strategy

    • Market Research & Strategy

    • Wayfinding / Signage 

    • Visual Merchandising

    • Coordinating with our network of fitness specialists

      • Gym Equipment

      • BOH Support / Maintenance Equipment

      • Specialty flooring / walls / ceiling materials for acoustics & HVAC

    OPERATIONAL NEEDS

    • Staffing 

    • POS

    • Sound System 

    • Security System 

    • IT Service 

    • Retail Analytic System 

    • Storeset / Visual Merchandising

    PROGRAMMING

    • Activation Programming 

    • VIP Opening Night Party 

    • Print Collateral

    • Brand Ambassadors 

    • Product Launch Installations

  • DESIGN

    • Branding Strategy 

    • Growth Strategy

    • Market Research & Strategy

    • Wayfinding / Signage 

    • Coordinating with our network of healthcare specialists

      • Healthcare Equipment

      • Healthcare specific finishes & materials

      • BOH Support / Maintenance Equipment

    OPERATIONAL NEEDS

    • Sound System 

    • Security System 

    • IT Service 

logos of our clients

Our Clients

At HUXHUX Design Inc, we have the privilege of collaborating with a diverse range of clients. While their goals may differ, they all share one common characteristic: a burning ambition to be recognized as trailblazers in their respective industries. Whether it's a well-established brand yearning for a fresh perspective, a fledgling brand eager to establish its identity, or a prosperous brand in pursuit of substantial expansion, we take immense pride in nurturing enduring partnerships with our clients. We firmly believe in building long-term alliances where mutual growth and success thrive.