STORIES
Welcome to our design studio journal — a curated collection of stories, ideas, and inspiration from inside our studio. Here, we share a closer look at what we do, what drives us, and the creative process behind it all. From project highlights to glimpses of studio life, this is where our world of design comes to life.
Piercing the Retail Norm: Designing the Studs Store Experience
HUXHUX launched the STUDS piercing brand with its first store, later adapting the design for smaller retail formats and a mobile activation concept. The Austin location became the template for national rollout standards. Now with over 50 U.S. locations, STUDS shows how strong design drives sustained growth.